Posts
I pull apart someone else's go-to-market and write down what I find. Why a launch worked, where automation actually stops, and which bottleneck a founder is really staring at. It all lives on LinkedIn.
- "We need more SDRs" usually means the offer broke ↗ Sep 2026
- Your 1% reply rate isn't a copy problem ↗ Sep 2026
- AI didn't take the SDR job — it split it in two ↗ Aug 2026
- The cup is the ad unit ↗ Aug 2026
- Same problem, opposite bet ↗ Aug 2026
Ongoing series
- YC Decoded ↗ ongoing
- The a16z Portfolio Series ↗ ongoing
Both written to a strict no-fabrication sourcing standard — every claim traceable to something published.